internal links

 Internal links are to backlinks what Robin is to Batman. They’re crucial to SEO success, yet receive little to none of the credit.

What are internal links, I hear you ask? If you dont know about seo, please see this article: learning seo

They’re links from one page on the same domain to another.

Every website has them. But what most people don’t realize is that—when used strategically—internal links can significantly boost a site’s performance in the search engines.

In this post, you’ll learn why internal links are critical to SEO success and how to create a smart internal linking strategy for your website.

But that’s not all. I’ll also show you how to:

1. Fix broken internal links
2. Fix internal link redirects
3. Remove internal links to unimportant pages
4. Fix deep-linked important pages
5. Solve “orphan page” issues

First, let’s cover the basics.

Why internal links are important for SEO

Google uses internal links to help discover new content.

Let’s say that you publish a new web page and forget to link to it from elsewhere on your site. If we assume that the page isn’t in your sitemap, and doesn’t have any backlinks, then Google won’t know it exists. That’s because their web crawler can’t find it.

Here’s what Google says:

Google must constantly search for new pages and add them to its list of known pages. Some pages are known because Google has already crawled them before. Other pages are discovered when Google follows a link from a known page to a new page.

Pages with no internal links pointing to them are known as orphan pages—more on those later.

Internal links also aid the flow of PageRank around your site. That’s a big deal. Generally speaking, the more internal links a page has, the higher it’s PageRank. However, it’s not all about quantity; the quality of the link also plays a vital role.

Notice that I bolded the word “may” there?

Just because your page is about a particular topic doesn’t necessarily mean that it deserves to rank for related keywords.

SIDENOTE. Google also states that internal linking structure can affect sitelinks. Not a huge deal, but something to keep in mind nonetheless.

Now, at this stage, you might be thinking “so if I wanted to rank for blue widgets, I should probably just add as many internal links as possible to that page with blue widgets as the anchor text, right?”

Kind of, but that way of thinking can lead to low-quality and unnatural internal links.

You need to think smarter, and it all begins with your initial site structure.

How to set up the ideal internal link structure

Think of your website as a pyramid with the most important content at the top and the least important content at the bottom.

best article you must know it: list of backlink and buy backlink